Collects complex brain activity data to quantify attention & emotion for granular, unbiased consumer insights.
Records micro-facial expressions indicating distinct emotions & reactions to measure emotional responses - objectively. Leveraging open AI facial expression databases will millions of records for highly accurate insights.
Records eye movements to understand visual patterns, attention & engagement associated with your marketing messages and product.
Brands worldwide trust Thrive Marketing Science to gain deep insight into their market and their customers for unparalleled insights.
Leveraging technology in eye tracking, EEG, fMRI scans and facial coding, ground breaking research with unparalleled insights is being realized thanks to our partnership with UC Irvine.
Keep your competitive edge through gaining accurate and objective evaluations of competitors, stakeholders and disruptive trends.
Gain penetrating insights and find pathways to optimization. Develop and test new products and services, and launch them successfully.
Get more insights to how you can leverage market segmentation for business success. We divide up a market of potential customers into groups, or segments, based on different characteristics. The segments are composed of consumers who will respond similarly to marketing strategies and who share traits such as similar interests, needs, or locations.
Assessing the health of your brand over time by measuring the brand's performance across various dimensions such as awareness, perception, usage, sentiment analysis and loyalty with actionable insights that inform strategic decisions, optimize communications, and ultimately steer the brand towards sustained growth.
A buyer persona is a semi-fictional representation of your ideal customer based on market research and real data about your existing customers. Developing this supports the creation of highly efficient marketing campaigns.
Creating customer journey maps allow businesses to develop a deep understanding of how their products are used by their customers. and customers' key pain points. These maps are used to design a better marketing experience for your customer.
We provide assessments of the practicality of a proposed plan or project. Executing these studies helps to ensure the project is set up for success.
Gain a greater understanding of your market presence as well as your strength within the market. This includes comparisons of your brand, services and products against those of your competitors.
We help the world’s top companies succeed in the digital age.
Contact Us
2429 West Coast Hwy #221, Newport Beach, CA 92663
949.230.7873